“Expert hotel revenue management & hospitality consulting. Maximize RevPAR, optimize operations & increase profitability. Serving Asia, Middle East & global markets.”
Hotel Revenue Management & Hospitality Consulting | Optimize Performance, Guest Experience & Profitability
Transform your hotel or restaurant business through strategic revenue optimization, enhanced guest experiences, and operational excellence.
“Get Free Revenue Assessment”
40+ Years Combined Experience Our hotel consulting team brings decades of hands-on experience from leading international hotel brands including Marriott, Mandarin Oriental, Peninsula Hotels, Anantara, and Dusit Thani across Asia, Middle East, and global markets.
Proven Results
Proprietary Technology Revenue Star™ – Our AI-powered analytics dashboard transforms complex hotel data into actionable insights, enabling smarter revenue decisions at all levels.
Comprehensive Solutions From revenue management to HR consulting, we provide end-to-end hospitality business optimization covering all critical operational areas.
True Partnership Approach We don’t just consult – we become your strategic partner, ensuring sustainable results that continue long after our engagement ends.
Over 1,000 organizations,
including leading restaurants and
top-tier hotels in the country.
Patima Watson – Founder & Hotel Revenue Management Expert | Revenue Optimization Specialist | Luxury Hotel Consultant Thailand
Patima Watson is a leading hotel revenue management consultant and hospitality business strategist with over 20 years of proven expertise across Thailand, Middle East, and Asia-Pacific markets. As founder of Patix & Co, she helps boutique hotels and luxury properties maximize revenue, optimize operations, and achieve sustainable profitability.
Patima Watson leads our organization with exceptional credentials and extensive industry experience. She holds a Master’s Degree in Hospitality, Tourism and Marketing from Melbourne, Australia, and brings over 20 years of proven expertise in the hospitality sector across Thailand, the Middle East, and Australia.
Her distinguished career includes senior leadership roles at world-renowned properties, serving as Director of Sales & Marketing at prestigious establishments such as Dusit Thani Dubai, Millennium and Copthorne Hotels, The Datai Langkawi, and Anantara. She has also excelled as a General Manager, consistently delivering outstanding overall performance results.
Consecutively exceeded company budget revenue and profit targets for over 4 years
Successfully achieved customer engagement target scores
Increased Average Daily Rate (ADR) and Revenue per Available Room (RevPAR) year-over-year up to 30%
Transform your hotel’s revenue potential through data-driven strategies, expert analysis, and cutting- edge technology. Our three-tiered approach ensures every property – from boutique hotels to large chains – can access world-class revenue management expertise tailored to their specific needs and budget.
"See Your Revenue Potential Like Never Before"
Revenue Star is our proprietary Power BI-based dashboard that empowers
hotels to:
"Expert Revenue Support When You Need It Most"
Flexible, project-based revenue management consulting designed for hotels that need strategic expertise for specific challenges or opportunities. Our seasoned revenue professionals provide targeted solutions without long-term commitments.
"Your Dedicated Revenue Management Team"
Complete outsourced revenue management solution where our expert team becomes your revenue department. We handle all aspects of revenue strategy, daily rate management, and performance optimization while significantly reducing your operational costs.
"Your Dedicated Revenue Management Team"
Complete outsourced revenue management solution where our expert team becomes your revenue department. We handle all aspects of revenue strategy, daily rate management, and performance optimization while significantly reducing your operational costs.
"Your Dedicated Revenue Management Team"
Complete outsourced revenue management solution where our expert team becomes your revenue department. We handle all aspects of revenue strategy, daily rate management, and performance optimization while significantly reducing your operational costs.
Business Request – Hotel Consultant Service
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We specialize exclusively in boutique and luxury hotels, bringing 20+ years of hands-on experience from Thailand, Middle East, and Australia. Our team includes a former Michelin Guide inspector and our proprietary Revenue Star™ system provides enterprise-level revenue management at boutique hotel scale.
We focus on boutique hotels, luxury properties, and small to mid-sized hotels that require personalized attention and specialized strategies rather than one-size-fits- all solutions.
While our headquarters is in Thailand and we have deep expertise in the Thai market, our international experience allows us to work with properties globally, adapting strategies to local market conditions.
Revenue Star™ is our proprietary Power BI-based platform that transforms complex revenue data into clear, actionable insights. Unlike complicated systems requiring technical expertise, it’s designed for hotel teams of all experience levels to make confident pricing decisions.
No. Revenue Star™ is specifically designed to be user-friendly for hospitality professionals, not data analysts. Your front desk staff can make pricing recommendations alongside your revenue manager.
Most clients see improved pricing decisions within the first month of implementation, with measurable revenue improvements typically visible within 60-90 days.
Yes, Revenue Star™ is designed to work seamlessly with existing hotel management systems without disrupting your daily operations.
Our team includes a former Michelin Guide inspector with years of experience evaluating Europe’s finest restaurants. We bring world-class culinary standards to menu reviews, service auditing, and operational improvements.
Yes, we provide comprehensive menu analysis including design recommendations, pricing optimization, operational efficiency improvements, and presentation standards that meet the F&B trend.
Absolutely. We analyze your entire F&B operation from kitchen efficiency to service delivery, identifying opportunities to increase revenue while maintaining quality standards.
We analyze your current manning structure to identify optimization opportunities, implement cross-training programs, and create efficient scheduling systems that reduce labor costs without compromising guest experience.
We provide comprehensive training covering upselling techniques, service recovery, cultural sensitivity, communication skills, and leadership development tailored to your property’s specific needs.
Project timelines vary based on scope. Revenue Star™ implementation typically takes 2-4 weeks, while comprehensive operational audits and strategy development can range from 1-3 months.
Yes, we provide ongoing support packages including monthly performance reviews, system updates, and continuous optimization to ensure sustained results.
We track specific metrics including RevPAR improvements, guest satisfaction scores, operational efficiency gains, and cost savings, providing detailed monthly reports with actionable insights.
During our initial consultation, we conduct a comprehensive assessment to identify your property’s most critical needs and prioritize services that will deliver the greatest impact.
We work with your existing team whenever possible, providing training and development to maximize their potential before recommending new hires.
We’ll need basic property information, current performance data (if available), and your specific goals and challenges. We can work with whatever data you have available.
Contact us through our website, email, or phone to schedule your complimentary initial consultation where we’ll discuss your property’s specific needs and opportunities.
Yes, we offer both on-site and virtual consultations to accommodate your preferences and scheduling needs, with follow-up support available remotely or in- person.
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